FOREIGN GOVERNMENT TRADE OFFICES

Essential Guidance For Success In The US Market

The U.S. market is big, attractive and profitable – but it’s also complex, competitive and challenging. Cascadia guides numerous foreign government trade offices and international businesses as they seek success in the US. Some of our training programs:

• Meet The Culture: An Introduction to US Sales Culture
• Nuts & Bolts: A US Sales, Marketing & Operations Primer
• Your Entry Strategy: Establishing Effective US Broker & Sales Distribution
• Winning Tradeshow Practices: Organizing & Training for Maximum Return
• The Right Connections: Introductions to Key US Customers in Key Trade Channels
• Marketing That Sells: US Positioning, Planning, Packaging, Social Media, PR, Web, Advertising, Brand Ambassador Hiring & Training
• Logistics Rule: Managing US Freight, Warehouse, Inventory, QuickBooks, FDA & Regulatory Compliance & More
• Getting Certified: USDA Organic, Kosher, Non-GMO, Halal & More
• Protecting Your Brand: US Trademark Registration & Intellectual Property Management
• Take The Tour: How to Sell in US Grocery, Natural & Specialty, Convenience, Drug, Club & Big Box
• Making Online Work: Online/Digital Sales & Marketing That Sells US Consumers
• The Importance of Being Present: Setting Up a Virtual US Office