MARKETING

A Full Suite Of Marketing Services

Cascadia offers proven expertise across a wide range of marketing areas. We provide services directly and/or select and manage vetted specialists on your behalf. Some of the important service areas we cover:

• Brand Development: “Why your brand?” Our approach ensures you’ll have a succinct, compelling answer for consumers, trade buyers, investors and the press. We begin with careful evaluation of your company, competition and consumer (“the three c’s.”) We then work towards a focused, emotional brand platform and brand proposition – your “Just Do It.” We utilize independent market research as necessary along the way.
• Graphic Design: Our designers express your brand proposition across the full range of communication touchpoints, including logo, package and label; sell sheets; tradeshow display; point-of-sale; online and offline advertising and more.
• Website Development: Our expert web resources create best practice-based websites, including full-featured, database driven e-commerce websites. All websites are search optimized, scalable and designed for seamless integration with your social marketing efforts.
• Social Marketing: Our social marketing experts ensure your brand is always “in the conversation,” that followers are highly engaged, and that socially driven e-commerce opportunities are fully realized.
• Public Relations: Our PR teams create brand-focused news and events that are important to your consumer, trade and investor targets; add excitement and freshness to your brand proposition; and result in maximum media pickup.